Colleen's (and occasionally, Joe's) Blog

head_left_image

ActiveRain Seattle RainCamp | Before Lunch, Monday A.M. | Things You Missed (but we didn't because we are in attendance!)

ActiveRaiin Seattle RainCamp

  • Use video to record stuff we repeat to clients (staging, "Google This Address" strategy, etc.)
  • Video Strategy: 1. Buyers, 2. Sellers, 3. Local Experts (like the guy who used his kids), 4. Sphere, and 5. Niche
  • Hud listings can be marketed by anyone without asking permission.
  • Post on Craigslist every 48 hours.
  • Multiple accounts, different ip addresses, different phone numbers, different email addressses, etc. http://www.clbotpro.com/
  • Seller's go online (or whatever) to find out how to sell their home. Maybe create a website that addresses this.
  • Classified Tangibles: Offer less (KISS), Post often, Use mouse traps (lead capture), and Borrow content (HUD listings, other agent's listings, etc.).
  • Blog ideas: condo-type phrases, etc.
  • Blog Tangibles: Blog your listings, Blog local content, Blog about condos, and Promote via Social Media.
  • Jigsaw will give desk phone number.
  • Pipl provides people search, and it's free.
  • 98% of Facebook interaction comes from newsfeed. Be there!
  • Facebook (and other SM strategies) Tagibles: Grow your audience daily, focus on the Facebook Affinity Score, Time your posts, and Promote 1:20

Comments

Thanks for the valuable summary....for those of us not able to be inattendance.

Posted by Jim Hale - On the MOVE for You! Eugene - Springfield Oregon Real Estate (ACTIONAGENTS.NET) 11 months ago

I really appriciate this!

Posted by BethAnn Long, Realtor, e-PRO Spokane Wa Real Estate (Coldwell Banker Tomlinson) 11 months ago
When you read featured posts in the AM on your iPad, you can get more comments as an agent if you link to other posts like you have done. You are limited to the first ten posts for comments but this gives more reading opportunities hence more comments. Thanks for the great info this morning,
Posted by Cheryl Ritchie, Southern Maryland Real Estate (RE/MAX 100) 11 months ago

Thanks folks for stopping by.  Cheryl, regarding the iPad.  I have an iPad too and love it!  It was amazing to see the number of folks at RainCamp with iPads.

Posted by Colleen Lane Kennewick Realtor® 509.438.9344 www.LaneRealEstateTeam.com (Kennewick Richland (and West) Pasco WA Homes For Sale) 11 months ago

Colleen, what is Promote 120?  I have to say, people "stalk me", in a good way,  on Facebook.  I can go to an event, and have 5 people come up and tell me what I've been doing.  I try to be funny when I post, so people go to my site for a laugh. 

Love to make people laugh!

Posted by Cindy Logan (Logan Economic Achievement Programs) 11 months ago

Hi Cindy,

The "Promote 1:20" was a reference to how much self-promotion to do in social media.  In other words, promote yourself once in 20 posts.  Of course, there is not science to the ratio.  The point is, avoid too much self-promotion.  :)

Posted by Colleen Lane Kennewick Realtor® 509.438.9344 www.LaneRealEstateTeam.com (Kennewick Richland (and West) Pasco WA Homes For Sale) 11 months ago

This blog does not allow anonymous comments